When it comes to the latest trends in women's apparel, there's no better place to shop till you drop than Downtown Chucktown. And if you're searching for the finest threads in Bluffton, look no further than Copper Penny - the Lowcountry's go-to shop for anyone that has a passion for fashion.
We have been dressing women in Bluffton for over 34 years and offer upscale designer collections curated with a Southern eye. Here, women from around the United States discover sophisticated, effortless beauty for every season. Whether you're looking for a sassy new dress to impress that special someone or the perfect outfit for your next vacation, your options are endless at Copper Penny.
With easy-to-find locations close to Bluffton's hottest spots, our curated selection of the newest, most popular women's clothing lines reflects the effortless glamour of Bluffton. Whether you're a tidy professional or a fierce trend-setter, our goal is to help you find the perfect look for your own unique style. With designer brands like CK Bradley and Holst & Lee on hand year-round, finding your new look is easy and fun when you visit Copper Penny.
Our clothing lines give ladies a refreshing mix of one-of-a-kind authenticity with real wearability, allowing them to shine with confidence and style all year long. So, go ahead and spoil yourself - you deserve to look like a million bucks!
Diamonds are pretty and all, but honestly? Dresses are a girl's best friend. Dresses are fun, comfortable, and versatile. At Copper Penny, they're also fashionable and cute. We have a huge selection of women's dresses in Bluffton, SC, from stylistic sheath dresses to drop-waist styles that will make your girlfriends jealous.
These dresses are made to fit your waist and then gradually flare out towards the hem. A-line dresses are excellent for minimizing thighs, hips, and midsections while pulling the eyes to your bust. This style of dress is a great fit for almost any body type. There's a reason why so many brides settle on A-Line dresses for their big day! With plenty of varieties, this is a kind of dress that you can wear again and again.
SHOP NOWLike the A-Line style, empire dresses are made to fit through your bust. Rather than creating a distinctly angular shape like the A-Line, the Empire style flows from the bust down. This is another kind of dress that fits many body types. From curvy to apple body shapes, the Empire draws focus to your bust and minimizes everything else. For lovely ladies on the shorter side, this style defines your silhouette, especially if you choose a maxi length dress.
SHOP NOWA throwback to the roaring 20's style flapper dresses, Drop Waist dresses look best on lean, athletic bodies that don't have too many curves in the hip area. The key to pulling off a Drop Waist style dress is to ensure that it's not hugging you. This dress is best worn when it is able to hang freely on your body.
SHOP NOWOnce you know the kind of waist that fits your body type, it's time to find your shape. A few of our most popular dress shapes include:
Any clothing store for women in Bluffton, SC, worth its salt, will have plenty of fit & flare dresses for you to try. This common-shaped dress is one of the most popular on the market, mainly because they look great on every woman, regardless of age or shape. A timeless choice, fit & flare dresses fit through the bodice and flare out just below your hip. This helps develop a balanced, slimming silhouette for most women. If you want to accentuate your best assets and hide everything else, ask our experienced fashionistas to show you some the most popular fit & flare dresses at Copper Penny.
Time to start doing your happy dance! Fit & flare dresses have very balanced proportions, making them a true winner for every body type. Women with athletic builds love this dress for the extra curves. Women with apple-shaped bodies love how fit & flare dresses define their waistlines. Because this dress already looks like an hourglass on the hanger, it will be a natural fit for ladies with such a figure.
Shift dresses are typically rectangular in shape and tend to be comfy and forgiving since they aren't fitted. Also called a column dress, the shift dress is a great choice for polished professionals needing a conservative, fashionable outfit for work.
These dresses look fabulous on women with athletic, lean shapes and women with an apple-like figure. This kind of dress doesn't work well with a belt, so ladies with an hourglass figure may not be able to show off their curves in a shift. Try pairing this dress with a nice pair of heels for a beautiful new look!
Wrap dresses are one of the most popular styles on the market, because they give ladies of most shapes and sizes a flattering, fashionable dress option.
If you have an hourglass, apple, or generally curvy body shape, you're going to love wrap dresses. This style of dress offers a natural waist while placing emphasis on your bust. Wrap dresses give you a balanced silhouette and, with a knee-length fit, are great for any type of color or style, both day and nightwear.
Unless you're feeling extra sassy, chances are you're wearing a top at this very moment. Tops are garments that cover the top half of your body. At Copper Penny, we have an endless selection of tops in a wide range of styles - from basic tees to blouses and everything in between. If you're looking for the highest quality women's tops in Bluffton, SC, you just hit the jackpot!
With that said, finding the right top for the right occasion is easier said than done. However, at Copper Penny, we make finding the right top fun. Whether you're looking for a top that makes a statement or you need a classic button-down for a subdued style, we've got your back. We only carry the most popular tops from the best brands and designers around the world.
Sometimes called broadcloth tops, poplins have classic characteristics and are often woven with an over/under weave. This kind of weave gives more substance to your top while also giving you room to breathe. Poplin shirts are typically soft and smooth, and are great for everyday business attire, some formal occasions, and for certain ceremonies. Sweet and feminine, our Bruna poplin eyelet bib top features ruffles at the sleeves and an eyelet lace yoke at the front. Pair your poplin with your favorite pair of shorts or jeans for a contemporary, relaxed look.
Shop NowGreat for wearing solo or layered over a camisole or tank top, wrap tops are lightweight, versatile, and great for many different occasions. Wrap tops go well with jeans, maxi dresses, and high-waisted jeans or trousers. Our V-Neck Wrap SLV Top by Jayden is uber-popular at Copper Penny and the perfect choice for dressing down or dressing up. The choice is yours!
Shop NowFor a dose of feminine fashion, be sure you add an off-the-shoulder top to your everyday wardrobe. A casual, sexy choice, off-the-shoulder tops have unique necklines that cut across your upper arms and chest, leaving your shoulders bare. The result is a flirty flash of skin, which elongates your neck and gives a relaxed, "daytime casual" look. Our Nola off-the-shoulder top pairs perfectly with shorts or even a flowy skirt and is hand-woven in Spain using Jacquard fabric.
Shop NowWho doesn't love a good tank top?! Tank tops are lightweight, versatile, and equally great for lounging in the yard or running errands on weekends. Tank tops lend an air of simplicity to your outfit and can be styled in endless ways. Take our Velvet Heart Victory Tank, for instance. This tank is a refreshing update on our classic sleeveless tank top, complete with fray details and a scoop neck. Throw in the fact that it's machine washable, and you have a wardrobe winner.
Shop NowHaving trouble finding the best top for your size and style? As the most trusted women's clothing boutique in Bluffton, SC, Copper Penny has helped women discover new looks in the Lowcountry for more than two decades. We take pride in providing a personalized, boutique experience for our customers. If you have questions, give us a call or swing by one of our locations. We would be happy to give you our professional opinion.
Until then, here's a quick guide you can follow to help you find the right fit for your women's top in Bluffton:
When choosing a women's top for your outfit, you have to consider how comfortable, confident, and beautiful you will feel. The best way to feel your best in an outfit is to make sure it fits correctly. To get started, you'll want to take your measurements. For most women's tops, the best areas to focus on are your hips, waist, and chest.
Hip Measurements: Measuring your hips is fairly easy. Take your measuring tape and use it to wrap around the widest area of your hips.
Waist Measurements: Take your measuring tape and place it at the very top of your hip bone. Wrap it all the way around your body. Try to keep your measuring tape in line with your belly button. For the most accurate measurements, stand up straight and breathe normally.
Chest Measurements: For an accurate chest measurement, take the end of your measuring tape and place it on the fullest area of your bust. From there, wrap the tape around your body, under your armpits, and around the blades of your shoulders. Then, wrap the tape tightly from the back of your body to the front, where you started.
Swing by Copper Penny and ask one of our friendly sales associates to help you out! While you're there, don't forget to check out our huge selection of women's tops in Bluffton, SC.
Looking to take your style to the next level? You can also get in touch with a personal stylist directly from our website. With a personal stylist by your side, you can find stunning looks for specific occasions, using comfortable clothing in your favorite colors and cuts. Copper Penny is your one-stop-shop for fashionable, fun, fabulous designer clothing in Bluffton. But don't take our word for it's come see for yourself!
Every holiday season, streets and homes across the country come alive with Christmas lights, each neighborhood offering its twist on the age-old tradition.From grand displays that span entire lawns to simple wreaths glowing on front doors, the tradition of decorating with Christmas lights brings a new kind of holiday cheer.Here is a guide to some of the best light displays across the Lowcountry this Christmas.Holiday Nights & LightsTake a mesmerizing drive through the fourth annual Historic Mitchelville...
Every holiday season, streets and homes across the country come alive with Christmas lights, each neighborhood offering its twist on the age-old tradition.
From grand displays that span entire lawns to simple wreaths glowing on front doors, the tradition of decorating with Christmas lights brings a new kind of holiday cheer.
Here is a guide to some of the best light displays across the Lowcountry this Christmas.
Holiday Nights & Lights
Take a mesmerizing drive through the fourth annual Historic Mitchelville Freedom Park Holiday Nights & Lights event, 40 Harriet Tubman Way. This drive-through lights show is guaranteed to put you in the holiday spirit. The display is open nightly from Saturday, Dec. 7 through Monday, Dec. 9 from 6-8:00 p.m. Admission is free, but donations are accepted.
Holiday Lights at Fire Station 3
Visit the annual Holiday Lights at Fire Station 3, 534 William Hilton Pkwy, for a fun and festive display. In the spirit of the season, Fire Rescue will be collecting non-perishable food items and new unwrapped toys for Deep Well. New unwrapped toys should be for ages 1-12 and can be dropped off until Dec. 15. Non-perishable food items can be dropped off through January.
Hilton Head Island Christmas Tree Lighting
The Lowcountry Celebration Park, 94 Pope Avenue, will be aglow this Saturday, Dec. 7, for the lighting of the 30-foot-tall Christmas Tree. Watch a magical laser light show, enjoy local music, food trucks and more. The event is from 5:30-7:30 p.m. and the Christmas tree lighting is set for 6:30 p.m.
Town of Bluffton Tree Lighting Ceremony
Kick off the holiday season with The Town of Bluffton during the 53rd tree lighting ceremony, this Friday, Dec. 6, at 5:30 p.m. in Martin Family Park, 68 Boundary St. A miniature train will be available at the tree lighting from 6-8 p.m. to ride around Martin and DuBois Parks. Following the ceremony, you can enjoy the movie “Polar Express” and explore Santa’s Workshop at DuBois Park’s Pavilion.
To keep the festivities going, the Bluffton Christmas Parade is Saturday, Dec. 7 at 10 a.m. through Bluffton’s Historic District.
The Town is also hosting its second annual Menorah Lighting ceremony on Sunday, Dec. 29 from 5:30-7:30 p.m. at Martin Family Park. All of these events are free and open to the public.
Aquarium Aglow
Visit the South Carolina Aquarium in Charleston, 100 Aquarium Wharf, to enjoy an incredible light display with larger-than-life installations, festive photo ops and the most unique visit with Santa. The event is held on select evenings from Nov. 23 through Dec. 30 and tickets are $21.95-$29.95 and available to purchase on their website.
Celebrate the Season
Pack the whole family in the car and turn on your favorite Christmas songs to enjoy the dazzling path through Moncks Corner Holiday Lights Driving Tour, 1 Riverwood Dr. This festive light display is open Nov. 29 through Dec. 30, 6-9:00 p.m. It costs $10 per vehicle and all proceeds benefit local charities.
Holiday Festival of Lights
Don’t miss the 32nd annual Holiday Festival of Lights at James Island County Park, 871 Riverland Dr. Enjoy over 750 light displays on a three-mile driving tour that includes the newly rebuilt Cooper River Bridge display. This event also includes train rides, marshmallow roasting, gift shops and more. It is open until December 31 and tickets start at $15 per vehicle.
College of Charleston Light Show
From Dec. 14 through Jan. 1, transport yourself into a winter wonderland at College of Charleston’s historic Cistern Yard and Randolph Hall, 66 George St. The lights string across the campus’ famed live oaks and the event includes a hot chocolate stand on weekends. The light show is free and starts hourly from 6-9 p.m.
The Lights around Park Circle and Christmas Tree Lighting
Watch the 40-foot Christmas Tree light up with Mayor Burgess on Friday, Dec. 6, 6-7 p.m. at Park Circle Community Building grounds, 4800 Park Circle. This event will have live music and free hot cocoa. After the lighting, be sure to enjoy the beautiful lights and displays around the park. This event is free and the lights will be available to tour until New Year’s Day.
Mount Pleasant Towne Center
Visit the Mount Pleasant Shopping Center this Christmas season to check off your holiday shopping and enjoy the sparkling chandeliers, giant lighted reindeer, canopies of lights and a 40-foot tree. The decorations are ongoing through the holidays, 1218 Belk Drive.
Bee City Zoo
If you’re looking for an all-day Christmas adventure, visit the Bee City Zoo and enjoy the zoo at night with dazzling lights. The lights will be available until Dec. 30 and tickets are $14 per person. Children under two are free, 1066 Holly Ridge Ln. Cottageville, SC.
3241 Morningdale Drive, Ivy Hall, Mount Pleasant
Homeowner Kelli Frazier Miller is known for her amazing and elaborate holiday decorations in the Ivy Hall neighborhood. Her Christmas display runs 24/7 in December then switches over to a Winter Wonderland in January. Its a must-see in North Mount Pleasant.
Park Crossing Drive & Sailmaker Street, Daniel Island
For some fun home holiday cheer, visit these two streets for festive decorations. One home even has a mailbox for letters to Santa, so make sure your kids bring their wish lists with them.
Walking in a Woodlands Wonderland, Morrow Lane, North Charleston
Visit this charming Christmas light show every Sunday through Thursday until the New Year. The show begins nightly at 6:00 p.m. Visit their Facebook page for more details or tune in on 93.9 FM.
Wonderland of Temuco Lane, 104 Temuco Lane, Plum Creek Neighborhood, Summerville
Come enjoy the lights and sounds of Christmas in this beautiful home display. The family is partnering up with Lowcountry Orphan Relief, so don’t forget to bring items on their donation wish list to leave in the donation box at the end of the driveway. The show will run until Jan. 1, Sunday-Thursday, 5:30-8 p.m. and Friday-Saturday, 5:30-9:30 p.m. Visit their Facebook page for more details.
Santa on Santino, 105 Santino Court, Goose Creek
For twinkling lights, blow-ups and a lighted arch over the driveway visit this house on Santino Court. The arch features 334 feet of PVC pipe, 250 zip ties, 72 feet of rebar and 1,800 lights. This display is ongoing through the holiday season.
Cadd Family Christmas Lights, 66 Springfield Road
David and Amanda Cadd brighten the neighborhood cul-de-sac with their dazzling display of lights. Their display includes synchronized lights and music, a snow machine and a Santa sleigh. Their display is guaranteed to make your season merry and bright.
Other popular neighborhoods to visit for holiday lights include:
Hardeeville city officials recently approved first reading of ordinances to allow Buc-ee's to locate new store in Hardeeville, city officials saidBluffton Today0:000:36Beaver nuggets, brisket and a host of other souvenirs and snacks are tentatively scheduled to be arriving in Hardeeville in about four years as Buc-ee's plans to locate a store in the city.The Hardeeville City Council, during its Nov. 7 regular meeting, approved first reading of an ordinance to approve the planned development district, the...
Bluffton Today
Beaver nuggets, brisket and a host of other souvenirs and snacks are tentatively scheduled to be arriving in Hardeeville in about four years as Buc-ee's plans to locate a store in the city.
The Hardeeville City Council, during its Nov. 7 regular meeting, approved first reading of an ordinance to approve the planned development district, the initial master plan for the development, and a development agreement which will bring Buc-ee's to the city. Second reading of all three ordinances will be held Nov. 21, City of Hardeevlle Mayor Harry Williams said.
"Even though Buc-ee’s representatives are working closely with the city and its development processes, the project is only at the beginning stages of development and its progression will coincide with the South Carolina Department of Transportation’s I-95 Widening and Exit 8 Redevelopment Project," a city spokesperson said.
The current schedule for the SCDOT projects to be completed would be in 2028, the projected timeline which would also be the projected year for the ribbon cutting for Buc-ee's, Williams said during the Nov. 7 Hardeeville City Council meeting.
Buc-ee's will be located adjacent to Interstate 95 at the Exit 8 intersection with U.S. Highway 17, city officials said. The Hardeeville location is scheduled to include Buc-ee's signature offerings, including a large selection of regionally themed merchandise and gifts.
This exciting development, city officials said, is set to become a significant economic driver for the region, enhancing the city's reputation as a thriving hub for commerce and travel in South Carolina.
Stan Beard, Director of Real Estate and Development at Bucee's, LTD., met with the Hardeeville City Council during its Oct. 24 workshop about the proposed location, informed council the store would be 74,000 square feet, the largest store the company builds to date.
"This location, by far, requires a 74,000 square foot store," Beard said. "The traffic created is no different between a 74,000 and a 53,000 square foot store. The reason we went bigger were our out-of-state stores (out of the state of Texas), were thank goodness, so crazily successful, that they started getting a little too busy."
In a Nov. 8 news release Beard said the city's leadership and staff have been supportive and responsible stewards of their community and believes they will make great partners.
"Hardeeville is a perfect location for us to continue our growth along the southeast coast," he said. "We love South Carolina and look forward to bringing the Buc-ee’s brand of road trip fun to the Lowcountry.”
During the Oct, 24 workshop with council, Beard also said hotels and sit-down restaurants had been drawn to the areas where other Buc-ee's were located.
"The store will contribute to the city's financial health through increased sales and property tax revenues along with increased revenue through the City’s hospitality tax and business license fees, which will, in turn, support public services, infrastructure projects, and community initiatives," a city news release said.
The new location in Hardeeville is expected to generate 200 new jobs in the area, ranging from entry-level positions to managerial roles, providing a boost to the local job market and offering stable, competitive wages, city officials said.
"The City of Hardeeville is proud to welcome Buc-ee’s; an elite brand name that has become a destination stop along I-95," City of Hardeeville Mayor Harry Williams said. "We all have been very impressed with the professionalism and thoroughness of the Buc-ee’s team in planning for a quality facility that provides safe access for their customers and our residents."
Williams said Buc-ee’s will bring great paying jobs for Hardeeville and Jasper County residents that will not require long commutes.
"Buc-ee’s and Hardeeville promise to be a long and successful marriage,” he said.
Newly appointed Hardeeville City Manager Josh Gruber said the arrival of Buc-ee's in Hardeeville 'is a testament to the city's potential as a key destination in the region.'
"This project not only highlights Hardeeville's strategic importance along the I-95 corridor, it also underscores our commitment to fostering an environment that attracts and supports business growth," Gruber said. "We are excited about the opportunities Buc-ee's will bring to our community, from job creation to increased tourism, and we look forward to the positive ripple effects this will have on local businesses and residents alike."
BLUFFTON — For most of its lifespan, this was a one-square-mile town tucked along the banks of the May River. And it remained that way for nearly a century and a half.Then came 1998, the year the town started to expand by gobbling up surrounding property. Now, Bluffton spans 54 square miles — a far cry from the early days of this area incorporated in 1852.In the past quarter century, its population has exploded from a quaint 750 residents to 35,000 strong, making it S.C.'s 15th largest city. Such rapid growth has ca...
BLUFFTON — For most of its lifespan, this was a one-square-mile town tucked along the banks of the May River. And it remained that way for nearly a century and a half.
Then came 1998, the year the town started to expand by gobbling up surrounding property. Now, Bluffton spans 54 square miles — a far cry from the early days of this area incorporated in 1852.
In the past quarter century, its population has exploded from a quaint 750 residents to 35,000 strong, making it S.C.'s 15th largest city. Such rapid growth has caused discomfort for some residents. New development means less green space and more traffic, along with the slow disappearance of the Lowcountry town they grew to love.
Despite these worries, Bluffton is set to annex another 65 acres of unincorporated county land into town limits — filling in part of a donut left behind during its rampant growth. Opponents say the land grab will usher in commercial development and force Beaufort County to pursue a long-controversial road project. They also accuse Bluffton officials of not making the approval process more accessible.
Town staff say the move will allow Bluffton to benefit from taxes generated by the land, while also requiring builders to operate under municipal code. Local longtime developer John Reed says he can better execute his vision for the area through one local government, rather than two.
Town Council on Nov. 12 is set to approve a slate of ordinances that will annex land owned by Reed, whose office is a short walk from council chambers. Reed estimates that he has built 4,000 homes in Bluffton, including the developments of Hampton Lake, Belfair and Berkeley Hall.
Off the corner of Buckwalter and Bluffton parkways, Reed plans a medical campus and town center. S.C. Department of Health records show Novant Healthcare wants to open a hospital that would become the anchor tenant. Further along the road, Reed envisions mixed-use businesses where people can dine, work and shop.
The process of enveloping Reed's land moved along in public meetings where locals could comment, but Bluffton officials did not explicitly call for such input. Town officials did not anticipate the annexation to cause much uproar. Their approach was in stark contrast to Beaufort County, which spent months barnstorming the Lowcountry to educate voters about its unpopular transportation sales tax. Residents sank the ballot initiative during the recent election.
Reed has twice asked Bluffton to annex land in the area. He was rebuffed each time, most recently in February 2023 when he tried to add residential development rights to the deal. His current request will bring in 28 acres of commercially zoned land — keeping his development rights effectively unchanged from county control. The remaining 33 acres are wetlands. As part of the agreement, Reed will build roads from Bluffton Parkway onto the property.
Even though the zoning remains the same, the annexation would simplify Reed's pursuit of his commercial project. He would only need to navigate Bluffton’s development process and requirements, rather than bringing some plans to Beaufort County. Reed also would not need to keep a 50-foot buffer between properties in the town and county.
If council approves the annexation, Bluffton would still need to greenlight Reed’s development plan — a process that would include a traffic analysis.
The area in question is near a stretch of road identified for construction almost two decades, and a source of controversy around Bluffton for just as long. A petition fighting the road has more than 2,200 signers.
Bluffton Parkway Phase 5B, first introduced in 2006 as a new roadway, would run around 2-1/2 miles from Buck Island Road to Innovation Drive. The parkway now runs from Mackay Creek, near the bridges to Hilton Head Island, to Buckwalter Parkway, although along a crooked route exacerbated by two separate sections. Critics have long argued that 5B, which would create a more direct connection, would benefit developers while adversely affecting nearby neighborhoods.
The intersection near the land under consideration is at the nexus of a major commerce center and multiple residential communities. The area is built out by its enormous Kroger grocery store, small restaurants, health, retail, and fast food businesses. On one of the parcels now stands a cell tower.
Satellite images show that none of that development, commercial or residential, was there 30 years ago. Old-growth, dense forests stood where the parkways now intersect and carry thousands of drivers daily.
The most recent public outcry came after town staff included documents referencing the road project in a report for the annexation. The report referenced a stipulation from 2008 that Reed would donate property for 5B should the county allow the road project to move forward. That requirement is irrelevant to the annexation, Town Manager Stephen Steese said.
"As soon as 5B showed up on anything, it raised concern for the people that are opposed to 5B," Steese said. "Again, 5B doesn't have anything to do with this property whatsoever."
Despite those reassurances, several community members voiced their concerns during a Sept. 10 council meeting. Worries over more traffic and uncontrolled development topped the list.
"We're actually not in opposition to the annexation request or corresponding documents," said Jordan Holloway, a board member of the Retreat at Grande Oaks Homeowners Association. "However, we are in opposition to the connection of South Innovation Drive to (Bluffton) Parkway."
Some residents are concerned that the commercial development would bring more traffic to the area, forcing the county to pursue the controversial road project.
"The bottom line is that there is clearly an underlying agenda here to force the building of 5B," Rose Hill resident Joy Coe posted to social media. "Will we really benefit from the building of segment 1 of 5B if we are inundated with more traffic in that area? Do we really need more commercial development in the Buckwalter area?"
Reed argues that the development would ease traffic by providing a commercial and healthcare space within Bluffton’s most-populated area. Rather than driving across town, residents will have a closer option for medical care, retail and restaurants, Reed said.
As part of the annexation agreement, Reed would build connector roads that he believes would lessen traffic on the town’s main arteries. The longtime developer said the annexation will not affect 5B, but he supports the road project.
Reed plans to bring the issue of 5B again to County Council in 2025. He said the county's indecision has stagnated other projects. Whether for or against, he would like to see a final decision made.
"Do I believe 5B is important? Yeah, I do," Reed said. "The growth is here, and it's continuing. In an emergency, in a hurricane, you're going to need it"
It's that time of year again: It's time to get excited about entering the 2025 HGTV Dream Home Giveaway.This year's home is ...
It's that time of year again: It's time to get excited about entering the 2025 HGTV Dream Home Giveaway.
This year's home is located in Bluffton, South Carolina. It's the fourth time the state has been chosen as the location for an HGTV Dream Home. The last time was in 2020, when the Dream Home was built on Hilton Head Island, which is a short distance away from this year's location.
HGTV described the home as "a harmonious blend of classic Southern luxury and modern sophistication."
Bluffton is about 160 miles north of the 2024 Dream Home in St. Anastasia, Florida.
Here are the details about this year's home, the prize package and how to enter.
The HGTV Dream Home Giveaway is an annual sweepstakes from the Home and Garden Television channel, which has been going since 1997.
The HGTV Dream Home 2025 is in Bluffton, South Carolina. The newly built, fully furnished home was described as "an enchanting Lowcountry retreat."
“This year's HGTV Dream Home highlights the charm of Bluffton, South Carolina — a picturesque town that offers the perfect escape," said Betsy Ayala, interim head of content, HGTV. "We’re thrilled to invite viewers to explore this stunning home and enter for a chance to make it their own."
Bluffton is located less than 10 miles west of Hilton Head Island, about 60 miles southwest of Charleston, South Carolina or about 20 miles northeast of Savannah, Georgia.
Bluffton is a golfer’s paradise, boasting world-class courses that attract enthusiasts year-round, HGTV said.
"Enjoy the area’s laid-back lifestyle, local festivals, and access to outdoor activities such as boating, kayaking, and fishing.
"Unlock the charm of Lowcountry living with this timeless custom-built home, embodying coastal elegance and thoughtful design," HGTV, a member of the Warner Bros. Discovery family of brands, announced in a news release.
The three-bedroom, three and-a-half-bathroom home is more than 3,000 square feet, and "is a harmonious blend of classic Southern luxury and modern sophistication.
"Immerse yourself in the seamless fusion of indoor and outdoor living, where earthy tones and costal textures create a serene environment." The rooms include:
The home was built by Shoreline Construction and was designed by Court Atkins Group. The home's interior design is by Brian Patrick Flynn, the same person who designed the 2024 Dream Home in St. Anastasia in Florida.
The winner of the sweepstakes, valued at more than $2.2 million, will receive:
The official entry period of the HGTV Dream Home 2025 runs from 9 a.m. ET on Tuesday, Dec. 17, 2024, through 5 p.m. ET on Friday, Feb. 14, 2025. Eligible fans can enter daily at HGTV.com and FoodNetwork.com.
Sign up to receive daily reminders to enter the HGTV Dream Home Giveaway 2025, which begins Dec. 17, 2024, at 9 a.m. Eastern Time.
See a one-hour special on the HGTV Dream Home 2025 on Monday, Jan. 1, 2025, at 8 p.m. ET on HGTV, HGTV GO and Hogar de HGTV. It will also air on Max and Discovery+ the same day.
The 2024 HGTV Dream Home was located on St. Anastasia in Northeast Florida, east of St. Augustine, south of Jacksonville.
It was designed by architect Michael Stauffer and built by local builder Glenn Layton Homes. The home's interior design was by Brian Patrick Flynn.
The three-bedroom, four-bathroom home was about 3,300 square feet with views of the Matanzas River and the St. Augustine Lighthouse. Value of the total Anastasia Island HGTV Dream Home package was estimated at just over $2.2 million.
Value of the total 2024 Anastasia Island HGTV Dream Home package was estimated at just over $2.2 million. In total, the winner of the sweepstakes received:
Marie Fratta, a school teacher from Hawthorne, New York, won the St. Anastasia home in Florida, HGTV announced on May 22, 2024.
Two months later, the house was listed for sale. Property records show the HGTV Dream Home sold Sept. 4, 2024, for $2 million.
There were 130 million entries for the 2024 HGTV Dream Home sweepstakes.
There have been five HGTV Dream Homes in Florida. Besides the 2024 home in St. Anastasia, there were:
2016, Merritt Island: For the home and garden network's 20th anniversary, HGTV chose a waterfront home off Tropical Trail on Merritt Island to be the 2016 HGTV Dream Home. The home was sold not long after David Rennie of Connecticut was selected as the sweepstakes winner.
2008, Islamorada: HGTV Dream Home is 2008 was described as a "three-story oasis with its bright blue and yellow exterior blends seamlessly with its surroundings and boasts breathtaking views of the crystal clear waters, white sand and blue skies with expertly placed patios and windows." Video tour of the home.
2003, Mexico Beach: The 2,800 square foot home was on a 10,000 acre preserve of coastal forest situated on the East Bay of the Florida Gulf of Mexico. "The sprawling compound displays imaginative architecture that provides a relaxed, comfortable camp feel with contemporary qualities." Video tour of the home.
1999, Rosemary Beach: Architect Richard Gibbs said of the home, "The architecture here in Rosemary Beach is patterned after the time-tested traditions of St. Augustine, New Orleans and the Dutch and French Caribbean. Video tour of the home.
This story was updated to add new information.